Demographics Don’t Decode Groups. Valuegraphics Do.

crowd of people

How much marketing strategy, leadership methodology, and human capital strategy is based on demographic data? Most? All? It’s quite common to hear how millennials have different character traits than Gen X, or how age determines how we think, but it’s … Continued

Entry Level Job Requires Experience? No problem.

lady frustrated an entry-level job that requires experience

It’s the biggest question when a college student graduates — how do I get a job? Little do they know they are about to experience one of the frustrating catch-22 experience in their life: An entry-level job that requires experience. … Continued

Why Great Candidates Struggle To Get Hired

great candidates struggle to get hired

Very few creative thinkers want to be a cog, yet that’s precisely the person leaders at companies want to hire. They are looking for you to “fit” their organization without thinking for one second perhaps they should change aspects of … Continued

Ghosting Employers? Now You’re Part of the Problem.

ghosting employers. empty seat in room

With unemployment rates sinking to record lows, ghosting employers is the hot new thing to do. There certainly is a satisfying feeling of justice that comes with this phenomenon. Those who do it however, are foolishly becoming the very problem … Continued

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